As this year all too quickly draws to a close, it gives us the opportunity to highlight how thrilled we were that an exhibition booth we designed and delivered for Merck KGaA for the launch of a new product at ECTRIMS 2017, was awarded silver for the “Best Stand in a Healthcare Event” at the World Exhibition Stand Awards. An incredibly proud moment for our exhibits team.
The exhibit was created for the launch of this new and innovative product to treat relapsing forms of Multiple Sclerosis (RMS). It was essential to create a unique and positive impact in order to present this in a new way. We created an experience that was different, away from their traditional booth, something that was memorable and shone a light on their new valuable breakthrough. Judges at the awards commended the exhibit for its achievements in exceeding Merck KGaA’s objectives.
Matt Foreman, our Head of Exhibits here at Ashfield Meetings & Events, said, “This was such fantastic news this year and the whole company celebrated along with our exhibits team. We knew that this exhibit was a great reflection of our creative ideas, technical skills and close collaboration with our client and their partners, so to be recognised by The World Exhibition Stand Awards – an accolade that celebrates the very best in exhibition stand design and experience – was a real achievement. Our clients were thrilled and we were extremely proud.”
Click here to read more about the exhibit we created for Merck KGaA’s launch.