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A focus on culture and communications for Ashfield Meetings Events and SPARK THINKING

By Ashfield Meetings & Events


Head of Organisational Development and Marketing Communications Manager appointed.

We're pleased to announce our ‘focus on culture and communications’ with the appointment of a new Marketing Communications Manager, Fiona Geeson, and the repositioning of Janina Monaghan to Head of Organisational Development.

Joining Ashfield (part of UDG Healthcare plc) from a Nottingham-based full service creative agency, Fiona Geeson’s marketing communications career spans over 20 years working within a wide variety of industry sectors, both agency side and in-house. Managing a marketing team based in both the UK and the US, her role will be to promote Ashfield Meetings & Events’ global full service capabilities within the healthcare sector, and highlight sister brand SPARK THINKING’s unique and creative approach to delivering events to other industries.

“Ashfield Meetings & Events already has a fantastic reputation thanks to its outstanding delivery and long-term success,” says Fiona Geeson. “It’s my role to capitalise on this solid foundation, ensure brand and messaging consistency for both Ashfield and SPARK across our chosen platforms, and be certain our target audiences are clear and confident in our abilities to deliver meetings and events with certainty and impact.”

Former Head of Global Sales Support, Janina Monaghan’s Organisational Development role is largely focused around the employees of Ashfield and SPARK THINKING.

“We recognise the importance of leading a positive, forward-thinking and creative environment in which our people can continue to grow and develop,” explains Janina. “We understand how important it is for individuals to feel valued, supported and  inspired to produce their very best work.”

Janina continues, “Fundamentally, we are a people industry; I am really excited to be driving an active role in shaping the journey of our people at Ashfield and SPARK THINKING.  It will enable me to focus my attentions on bringing our values and culture to life.  My own journey will switch from creating delegate experiences to enhancing the employee experience through organisational development, which will in turn provide a better service for our clients."

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